In this workshop, we break down everything you need to know to run Substack Lives that build trust, grow your audience, and even generate sales (based on 100+ Substack Lives we’ve done ourselves).
Whether you’ve never gone live before or you’ve done it a handful of times, this workshop gives you a repeatable system you can start using right away.
In this workshop, we cover how to:
Set up your tech the right way — phone vs. desktop, lighting fixes that cost $20 or less, and why audio quality matters more than your camera
Prepare for every live stream using just three things: a clear outcome, a simple structure, and an engagement plan
Nail your opening so you never freeze up the moment you go live
Keep your audience engaged throughout — including how to “reset the room” for people who join late
Build a sense of community and belonging during your streams so viewers feel like insiders, not just spectators
Pitch your products and offers naturally without turning your live stream into a sales show
Repurpose every live stream into written posts, Substack Notes clips, and more — using the transcript Substack automatically generates
And much, much more…
If you start applying even a few of these strategies, your live streams will feel more confident, attract more viewers, and become one of the most powerful growth tools in your Substack toolkit.
The full workshop is for premium subscribers only.
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