If You Want To Increase Your Income As An Online Writer, Don't Do This
Substack Mastermind Monday #17

Kickstart your week with three powerful strategies to grow your audience and build your online business. Whether you need a tactical tip or just a little motivation, we’ve got you covered.
Let’s dive in!
#1: It Gets Easier After 1,000 Subscribers
Getting your first 1,000 subscribers can be brutal.
It feels like you’re shouting into the void and only a handful of people are hearing you—and every new sign-up is a struggle.
But here’s the good news: once you hit that first 1,000, everything gets easier. Growth starts to snowball.
Why?
Social proof: People are more likely to subscribe when they see others already have. No one wants to be the first to the party, but once they see 1,000+ people in the room? They’re in.
Word-of-mouth: Your readers start sharing your work. Maybe they forward your emails, mention you in their own newsletters, or casually drop your name in conversations. Every new reader brings the potential for even more readers.
Your writing gets better: The more you write, the better you get. Your messaging sharpens. Your ideas spread further. And suddenly, you’re not just another writer—you’re that writer people turn to.
So if you’re still in those early days, don’t quit. Keep writing, keep showing up, and trust the process.
You’re closer than you think.
#2: How To Turn Writing Into a Profitable Business
If you want to turn your writing into income, getting better at writing isn’t enough.
Yes, honing your craft matters. But the best-paid writers today aren’t just great with words—they know how to sell. They’ve mastered the business side of writing.
Here’s what business skills to learn if you want to monetize your writing:
Marketing – Because great writing means nothing if no one sees it.
Copywriting – So you can make people want to click, read, and buy.
Building offers – Whether it’s a paid newsletter, a course, or a coaching package, you need something to sell.
Creating funnels – To turn casual readers into loyal customers on autopilot.
Most writers don’t learn this stuff, which is why most writers don’t get paid well.
But the ones who do actually build a business around their words—and they get paid 10x more for it.
So if you’re serious about making money from your writing, don’t just focus on getting better at writing—start getting better at business too.
#3: What Successful Substack Writers Have In Common
There’s no such thing as overnight success.
The creators who build an engaged audience (and actually make money from their work) are the ones who stick with it, even when it feels like no one’s paying attention.
So don’t let yourself get distracted by ‘overnight’ success stories. Instead, do this:
Show up, even when it feels like no one’s reading
Learn from what works (and what doesn’t) instead of following a random approach
Let go of unrealistic expectations—growth takes time
And most importantly? Have fun with it
Even the biggest creators on this platform had to go through weeks or months of struggle before things took off.
🧡 If you’re committed to growing your Substack and want to join a like-minded, supportive community of Substack creators, click the link below to get more information about how to apply for our Substack Mastermind:
@Jari Roomer , @Sinem Günel , @Philip Hofmacher "🧡 If you’re committed to growing your Substack and want to join a like-minded, supportive community of Substack creators, click the link below to get more information about how to apply for our Substack Mastermind:
▶️ Yes, I Want To Learn More About Joining The Substack Mastermind"
I love what you 3 are offering here. Help writers help themselves to improve their content skills + get paid in the process. This is what Substack is all about. Community helping each other.
great piece! It does sound like a very familiar experience as I just started out on Substack